- January 12, 2017
- Posted by: admin
- Category: SEO » Best Practices, Uncategorized, Web Marketing Tips » Business
Tips for Optimizing Blogs for Search Engines…
You use your blog to write about something you care about. Your goal is to reach out to your audience but the months have passed and only a few visitors have come to your website. We understand how demotivating this can be but there is a lot that you can do about it. The search engine is playing a central role in providing essential information to the user. When a user searches for something based on his or her interest, it is possible to have your blog show up in the search results. But the common question that is being asked again and again is, how do I get my blog to actually become visible on the search engine platform? We have an answer for that and it’s actually very simple. You will need to find effective ways to optimize your blog or website for the search engines. It is called SEO or search engine optimization.
The term SEO is overused, and understandably so since it possesses value over the internet world. Therefore, it becomes vital for any blogger to understand and apply specific key elements in their blogging strategy for better results. We have a few tips that can help you in improving your blog visibility even though it may take some time and demands patience.
Tip 1: Research
Without it, any subject in the world stands incomplete. Well, we are not talking about the research that we do on a subject but yeah, it works in the same way here too. Whatever you are going to post, whatever you are going to write about, make sure that you first understand what the reader is searching for to make your post broader and most informative. This can be done by research. Research includes studying, reading topics in the search engines that already exist and provide great information to the users. Once you become strong enough to understand the subject, you can start writing about it in a precise form.
Tip 2: Role of Keywords
We hear the term “keywords” used over and over again. Why? Because keywords are the starting point to the entire conversation you are trying to create. It is important to understand that whatever a user searches for will get conveyed to search engines through keywords only. Without them, the whole idea does not exist and that is why keywords still exist in the game and possibly would have a reasonable role in upcoming search engine optimization parameters.
Tip 3: Use Quality Images
Images can actually capture the attention of the reader and make them feel great while reading your blog. This is a great way to grab their attention and make them connect with the concept and idea shared in your blog. This is an amazing add-on to benefit from since images have the power to capture your audience and helps you promote your blog among existing visitors. It is often found that great images are responsible for a decrease in bounce rate.
Tip 4: Refer to Sources
We suggest that you don’t just write a piece around your own perception but to try and connect it with other ideas shared over the internet. Linking statements and concepts that are described in your blog post to an external blog, website or web source can add a lot of value to your posts. However, make sure that references belong to websites that have a good search engine reputation.
Tips 5: Subscriptions
Subscriptions, as the term suggests, is a method of building a user base for your blog. A subscription option on your web portal or blog would help your users consistently connect with you by receiving regular blog updates that notify them right away. This helps in boosting traffic to your site as soon as each blog gets posted. However, stay away from those subscription popup plugins that force and annoy the user and limit their browsing. It can actually ruin the experience for the user and make them leave your website.