How to Add Products to Your Google My Business Listing, Illustrated

Adding products to your Google My Business listing is a great way to show potential customers what you have to offer. Not only will this help increase traffic to your website, but it can also help boost your online presence and brand credibility. In fact, about 97% of people study more about a local company on the web as compared to any other place. 

Who can and can’t add Google My Business products to their listings?

Almost anyone can add products to their Google My Business listing. However, you must be the business owner or have been authorized by the owner to make changes to the listing.

If you’re not sure if you have permission to change a listing, don’t hesitate to contact the business owner. If you are still not clear what to do, contact the GMB experts at Angel SEO Services, a local SEO company

What can be added as a product to Google My Business listings?

Every business is different so the product listings will be too. However, there are some guidelines to follow when creating a product listing for your Google My Business page:

➥ Products must be able to stand on their own without a sale or purchase being made by the customer. For example, a business may choose to sell branded apparel as part of their Google My Business product listing, but the customer must be able to order that branded apparel without actually visiting that business’s website.

➥ Branded apparel must be clearly visible in any images used for the product listings.

➥ Products cannot be limited edition or one-of-a-kind items unless the owner is selling them.

➥ The product listing must be easy to understand and self-explanatory.

Here are some examples of product listings that may work for your business:

➥ Apparel (shirts, hats, etc.)
➥ Coffee or tea (you can list different types available)
➥ Office supplies (paper clips, printers, toner)
➥ Toys and games etc.

If you’re not sure what products to list, Google recommends that you start with one or two main items and then expand your product listing after verifying the listing.

How to add products to your Google My Business dashboard in 10 easy steps?

If you want to add products to your Google My Business dashboard, here are the ten steps that you need to follow:

Step 1: Go to your Google My Business account at

Step 2: Log in to your Google My Business account

The first step is to log in to your Google My Business account. If you don’t have an account, you can create one for free by visiting this page.

Step 3: Once you’ve logged in, on the left-side menu, click on Dashboard.

Step 4: Click on the “Products” tab.

Next, click on the “Products” tab located near the top of the screen.

Step 5: Add your products

Now, it’s time to add your products. To do this, click on the “Add a product” button.

Next, enter the following information:

  • ▸ Product name
  • ▸ Description
  • ▸ URL
  • ▸ Price
  • ▸ Images (optional)

Step 6: After you’ve entered this information, click on the “Create” button

Step 7: Verify your product listing.

Google will now verify your product listing. This process can take a few days, so be patient.

Step 8: Once your product listing has been verified, you’ll be able to add more products.

Step 9: If you want Google to verify a different product listing, simply click on that listing and then click the “Verify another product” button. 

Step 10: You can do this as many times as you like.

Should customers use GMB products?

Yes, customers should use Google My Business products. For example, if a customer wants to order a shirt listed in a GMB dashboard but doesn’t want to search the business’s website, they can find them through the product listing and process their purchase right away. This will help businesses generate more sales and increase their visibility on Google Maps.


Google My Business (GMB) is a free service provided by Google to help businesses reach more customers and make their information accessible online. It can be used as a powerful tool for creating new revenue opportunities. If you own a business, learning how to add products to your GMB dashboard can help you increase your visibility on Google Maps and generate more sales. 

By following the ten steps provided in this article, you can successfully add products to your Google My Business listing. Remember that customers should use GMB products whenever they want to order a listed product on your dashboard.

If you would like help setting up and managing your Google My Business account, our team at Angel SEO Services, a professional Houston web design company can assist you. We are experts at what we do and can help you get the most out of your GMB account.

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